Let's chat with Collby team to learn more about their thoughts on it
We've imagined the future, like in the Terminator, and we were convinced, like Will Smith in the movie «I, Robot» that AI could not create masterpieces. Now, the Internet is flooded with Midjourney creations, many have begun expressing concern that illustrators' work is endangered. Could it be real? Let's figure this out together with our team.
That's how Midjourney sees Harry Potter if it was made by Hayao Miyazaki and Ghibli animation studio
Egor, our illustrator, thinks that nothing is as straightforward as it seems:

"An AI can replace an illustrator, but it has a long way to go before it can learn how to prepare objects for future animation work.

It already knows how to create an animated video from start to finish, so there is no need for human interaction, but the finished product is equal to the effort that was put: it's inaccurate, and odd."

Motion designer and art director Kostya is thrilled with the neural network's functioning and is optimistic that AI will help with routine tasks:

"This is terrific if you just google what a neural network can do. It started with logos, images, and more. Currently, it serves more as a tool for thinking through concepts and ideas, but as time goes on, neural networks will be in charge of the current routine.

Even the artists on ArtStation rebelled in this case, claiming that they create images, put their time and efforts into it, all for someone to simply upload generated by AI picture."

No to AI Generated Images movement on Artstation
"In general, I believe that the neural network will remove any trivial tasks that can be automated. Clients that request videos for commercial use aren't concerned about whether a human or a robot will produce them; rather, they care about the end result, or profit. The human's creativity, however, has always been and will continue to be significant for art lovers. At least, I hope so."

AI, in the opinion of illustrator Veronica, is more of a friend than an enemy:

"I suppose, a neural network cannot completely replace an illustrator's work" (at least at the moment). Artists use not only a variety of techniques, but most importantly their own observations and experiences when creating an artwork. In turn, the neural network produces abstract visuals upon request.

People can make adjustments to the final result and clarify the details while working with a client. The illustration cannot be easily remade throughout the animation process because it must first be made in accordance with specific guidelines.

Yet, we can confirm that the neural network is a very useful tool for gathering ideas and references."

And our illustrator Fedor is completely unconcerned about the future and confident that AI is only a tool, not a danger:

"I believe the issue of Illustrator being replaced by a neural network is overstated. The neural network makes a beautiful "picture," but it frequently lacks context or plot or is overly abstract.

Although I think abstract images are fantastic, I believe that the most important aspect of an illustration is the unique narrative that needs to be conveyed to the viewer through the character's pose, emotions, and surroundings.

If you know what and how to correct in the demand, or during the post-processing stage, the main disadvantage of the generated images can be fixed, but this requires the skills of an illustrator. Although a neural network is a useful tool for artists, it cannot go through the entire process of creating an illustration for a particular purpose"

The greatest weakness of AI, according to illustrator and motion designer Masha, who completely concurs with her colleague Fedor, is:

"While AI is useful for quick single queries, it is more challenging to work with it on tasks requiring accurate results and seriality. Neural networks, for instance, have not yet mastered the art of drawing hands."

That's how Midjourney sees hands. But it should be fixed in the newest update
"Ai is a helpful tool for producing concepts and references, but it is yet unable to create an illustration file in software that is appropriate for later 2D and 3D animation and has all the pieces organized into layers, so I still have work to do.

When neural networks become fully functional, I believe there will be a separation between "factory" production and "manual" work performed by individuals, which will be more costly and valuable."

We want to wrap up our discussion with quoting Paul, our founder and art director, who discovered a further intriguing feature:

"Even if a young person was recently able to write a diploma with the help of AI, and despite the fact that an endless animated series has been created online, illustrators still have huge potential to survive. And there are mainly three major causes for this.


Even if we assume that AI is capable of creating an illustration in response to a specific request, any machine should at the very least be controlled, which means that someone with the necessary skills is required. Illustrators can become those managers, let's call them AI art directors.


In terms of AI development, all we have seen so far is a request-response procedure where we ask the AI to "Draw a ginger cat in the snow" and it responds by sending us a quite adorable drawing of a ginger cat in the snow. But as far as I'm aware, AI can't edit, and we can't ask to, "Make this cat less plump" or "We need a different pose for the cat," but I believe very soon humans will teach the machine to work with that as well.
Cute kitties by Midjourney

"The majority of recent and popular memes refer to the context, which can then relate to time, making them funny. Memes are becoming more and more complex structures, although visually everything looks simple.

AI is unable to generate context at this time and does not recognize it. Perhaps this is the direction we are going: AI will be able to create incredibly beautiful images for backgrounds, graphics, and photographs. A person will find it challenging to compete with this, but will be able to provide context through simple guidelines.

"South Park" is a great example; it was originally a student project with simple visuals, but people were affected by the messages and the American agenda that the cartoon characters broadcast."

We won't make any predictions; neural networks and time will speak for themselves. Only one thing is certain: our team is prepared to produce professional animated videos and advertisements for you in any format and for any product.